When you publish videos on your site, slow loading video and playback interruptions are two of the top reasons a potential customer will leave.
Data shows that you'll immediately lose 13% of your audience if they experience an interruption lasting just ONE second.
An interruption lasting only two seconds will result in 28% of your customers bouncing immediately. So "customer saves" represents the number of customers retained because SmartVideo delivered a fast starting, no buffer playback experience on your site.